Steve Jobs' iTunes dance

By Cory Doctorow

Now the Apple CEO says he would gladly sell songs without digital restrictions, if the record companies let him. That's hardly a brave defiance, and besides, I don't believe him.

In early February, Apple CEO Steve Jobs published an extraordinary memo about the music industry, iTunes and DRM (digital rights management), the technology used to lock iTunes Store music to Apple's iPod and iTunes Player. In the memo, Jobs said that "DRMs haven't worked, and may never work, to halt music piracy," and offered to embrace a DRM-free music-sales environment "in a heartbeat," if only the big four music companies would let him.


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